advertising
Marketing
Aviva has bowed to public pressure and toned down its Downtown Abbey motorcycle crash victim ads.
04 October 2011
•
Regulation
The Financial Services Compensation Scheme (FSCS) has not ruled out a second round of TV adverts for its ongoing publicity campaign.
29 September 2011
•
Regulation
The Advertising Standards Authority (ASA) has decided not to uphold any of the complaints against the Money Advice Service (MAS) television advertisements.
14 September 2011
•
Your profession
The Advertising Standards Authority (ASA) this week revealed it will press ahead with some complaints lodged by financial services professionals about the Money Advice Service (MAS).
11 August 2011
•
Your profession
Some of you may (stress may) remember a billboard advertising campaign doing the rounds in the 60s, about saving for retirement.
14 July 2011
•
Your profession
Comparison site MoneySupermarket.com has been warned by the Advertising Standards Authority (ASA) not to exaggerate claims on its site about chances of users being approved for loans.
13 July 2011
•
Your profession
Two Lloyds TSB adverts have been judged "milseading" by the Advertising Standards Authority (ASA).
08 June 2011
•
Investment
Hargreaves Lansdown Asset Management has withdrawn an advertisement on Google for its VCT brokerage service following a complaint to the Advertising Standards Authority (ASA).
20 April 2011
•
Protection
Aviva has unveiled its protection TV advertising campaign. Is this the chink of light that the industry needs to maximise consumer awareness and engagement, and will it prompt further moves by insurers either individually or collectively?
08 February 2011
•
Critical Illness
The ABI's reforms of Total and Permanent Disability (TPD) definitions on critical illness (CI) policies have not been well received by advisers.
28 January 2011
•
