Author profile

Isabel Baxter

Isabel Baxter

Isabel Baxter is news editor at Professional Adviser, leading coverage of the UK financial advice, wealth management and retirement planning sectors. She is responsible for breaking news, industry analysis, features and interviews with leading figures across the adviser market. 

She joined Incisive Media in 2023 as a senior reporter, progressing to chief reporter before becoming news editor. Prior to Professional Adviser, she was a junior reporter at PAM Insight, covering the wealth management and private client sectors. 

Isabel has reported extensively on adviser succession, M&A activity, regulation, retirement planning, sustainable investing and other key developments shaping the advice profession.

She is part of the award-nominated Professional Adviser editorial team and won the Leading Platform Journalist award at the Vanguard UK Platform Awards 2026.

Connect with Isabel on LinkedIn here.

Articles by Isabel Baxter

SJP adviser departure sparks dispute over who owns client relationships

Companies

SJP adviser departure sparks dispute over who owns client relationships

Rob Stroud left SJP for True Potential after 18 years

clock 08 October 2026 • 4 min read
Milecross Financial makes six acquisitions since Openwork buyout

Companies

Milecross Financial makes six acquisitions since Openwork buyout

Three more acquisitions in the pipeline

clock 08 October 2026 • 2 min read
Six months until pensions IHT changes: Advisers await Budget clarity

Tax planning

Six months until pensions IHT changes: Advisers await Budget clarity

Advisers urged to refine plans and not rush

clock 07 October 2026 • 5 min read
PlannerPal raises £4.3m to build 'client intelligence layer'

Companies

PlannerPal raises £4.3m to build 'client intelligence layer'

Funding round led by Mercia Ventures

clock 07 October 2026 • 2 min read
Fairstone adds £170m AUM with Sussex financial planner acquisition

Companies

Fairstone adds £170m AUM with Sussex financial planner acquisition

Foundation Financial Planning joins Fairstone after BDO programme

clock 07 October 2026 • 2 min read
Ethical adviser urges government to 'tax pollution instead of work'

Tax planning

Ethical adviser urges government to 'tax pollution instead of work'

Path Financial’s David Macdonald calls for tax system overhaul

clock 06 October 2026 • 4 min read
SJP business sale scheme enhancement not linked to recent adviser departures

Companies

SJP business sale scheme enhancement not linked to recent adviser departures

Improvements on existing process rather than overhaul

clock 06 October 2026 • 2 min read
Triple lock has lifted state pension 14% above earnings-only level

Pensions

Triple lock has lifted state pension 14% above earnings-only level

Chancery Lane analysis illustrates so-called ‘ratchet effect’

clock 05 October 2026 • 2 min read
Perspective acquires five advice firms adding £600m AUA

Companies

Perspective acquires five advice firms adding £600m AUA

Latest cluster of buys brings total deals this year to 19

clock 05 October 2026 • 2 min read
Adviser work-life balance worsens as hours increase

Technology

Adviser work-life balance worsens as hours increase

Almost a third work more than 40 hours a week

clock 02 October 2026 • 2 min read