Author profile

Jen Frost

Jen Frost

Jen Frost has been editor at Professional Adviser since 2024. 

She has worked in financial services journalism since 2016, writing for titles in both the UK and North America.

Her previous roles include North America editor at Insurance Business and news editor at Insurance Post.

Jen has been shortlisted for and won numerous industry awards. She was named B2B General Insurance Journalist of the Year for four years running (2020 to 2023) at the Headlinemoney Awards, where she also won B2B Story of the Year in 2021. 

Earlier in her career, she won the Gold Award for Financial Journalism at MHP’s 30 to Watch Awards.

You can find Jen on Linkedin here. 

Articles by Jen Frost

EQ Investors 'exploring several promising possibilities' in hunt for buyer

Your Business

EQ Investors 'exploring several promising possibilities' in hunt for buyer

Chair John Spiers points to charity ownership and AI concerns

clock 04 April 2025 • 1 min read
Hargreaves Lansdown clients get more time to vote on Aviva shares after delay

Companies

Hargreaves Lansdown clients get more time to vote on Aviva shares after delay

Platform blasted for 'failings' by finance campaigner amid crucial vote on preference shares

clock 02 April 2025 • 7 min read
Evelyn Partners to complete professional services business sale today

Your Business

Evelyn Partners to complete professional services business sale today

To funds advised by Apax

clock 31 March 2025 • 2 min read
Aviva preference shares: Advisers flag 'inappropriate' cancellation tax hit to unwary retail investors

Companies

Aviva preference shares: Advisers flag 'inappropriate' cancellation tax hit to unwary retail investors

Concerns communications around 'clumsy' move may not be 'clear, fair and not misleading'

clock 28 March 2025 • 6 min read
Spring Statement 25: Labour throws down the gauntlet on tax evasion

Tax planning

Spring Statement 25: Labour throws down the gauntlet on tax evasion

Aims to raise extra £1bn per year through crackdown

clock 26 March 2025 • 2 min read
Spring Statement 25: What to expect

Your profession

Spring Statement 25: What to expect

Expect welfare cuts, defence spending, but little movement on tax

clock 26 March 2025 • 3 min read
Editor's view: PA Awards 2025 – a night that will be remembered

Your Business

Editor's view: PA Awards 2025 – a night that will be remembered

The editor's Friday Night Takeaway from 21 March

clock 21 March 2025 • 3 min read
Advisers and retail investors warned on Aviva £450m preference share cancellation impact

Companies

Advisers and retail investors warned on Aviva £450m preference share cancellation impact

Follows institutional investor vote that saw none vote against

clock 21 March 2025 • 9 min read
IHT revenues already at annual record with one month to go

Your profession

IHT revenues already at annual record with one month to go

Comes as pensions and relief changes loom

clock 21 March 2025 • 2 min read
Editor's view: The FCA's mirror pig moment

Your Business

Editor's view: The FCA's mirror pig moment

The editor's Friday Night Takeaway from 14 March

clock 14 March 2025 • 4 min read