Altus' Holford urges advisers to reframe concept of advice gap

Traditional models of value, service and delivery are being challenged

Sahar Nazir
clock • 2 min read

The financial advice profession must shift its thinking from filling an “advice gap” to addressing a “financial help gap” which considers how support is delivered, who receives it, and what counts as value, according to Altus Consulting insights director Robert Holford.

Speaking to Professional Adviser, Holford said advisers should reframe their role in a fast-evolving industry where traditional models of value, service and delivery are being challenged by regulatory reform, digital innovation, and shifting client expectations. "From an adviser perspective, individual consolidation should protect member value when moving," he explained, adding that the long-standing industry tension between cost and value is becoming harder to ignore. Rather than focusing solely on cost-cutting, Holford suggested advisers must consider whether higher costs associated...

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