Advice buy-side models exist to support the acquirer, not the seller, which in turn creates a “clear” conflict of interest, Sesame Bankhall Group’s (SBG) Claire Cherrington tells Professional Adviser.
SBG's PMS and Bankhall distribution director Cherrington was appointed in March 2025 to lead its new exit pathway proposition for financial advisers which was launched later that year. The sell-side consultancy aims to help advisers maximise business value, address compliance gaps, and ensure cultural fit. "One of the things we've observed with some buy-side models is a clear conflict of interest," Cherrington says. "Buy-side models exist to support the acquirer, not the seller - and that can create tension when advice is presented as being in the seller's best interests." "That co...
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