The fluffy stuff - Protection marketing

It was two shillings per week. When I first started out in the insurance industry, my gran would go on and on telling me about the money on the mantelpiece for Ken! Ken was the United Friendly man who came to collect the insurance premiums set aside for the week. Week in, week out. He was an integral part of the community and ensured people had ‘some’ life insurance and savings in place. Face-to-face contact on the doorstep. He had plenty of rapport and knew more about what was going on than most who was pregnant or getting married. The next sales opportunity which was always seize...