Author profile

Isabel Baxter

Isabel Baxter

Isabel Baxter is news editor at Professional Adviser, leading coverage of the UK financial advice, wealth management and retirement planning sectors. She is responsible for breaking news, industry analysis, features and interviews with leading figures across the adviser market. 

She joined Incisive Media in 2023 as a senior reporter, progressing to chief reporter before becoming news editor. Prior to Professional Adviser, she was a junior reporter at PAM Insight, covering the wealth management and private client sectors. 

Isabel has reported extensively on adviser succession, M&A activity, regulation, retirement planning, sustainable investing and other key developments shaping the advice profession.

She is part of the award-nominated Professional Adviser editorial team and won the Leading Platform Journalist award at the Vanguard UK Platform Awards 2026.

Connect with Isabel on LinkedIn here.

Articles by Isabel Baxter

FCA adds 100 staff to Leeds office

Regulation

FCA adds 100 staff to Leeds office

Increasing it by an additional 5,000 sq ft

clock 17 January 2025 • 2 min read
The Lang Cat unveils partnership in bid to improve advice sector integration

Your profession

The Lang Cat unveils partnership in bid to improve advice sector integration

Partnered with Avenir through its reg-tech Analyser software

clock 16 January 2025 • 2 min read
Söderberg & Partners starts 2025 with three more UK IFA investments

Companies

Söderberg & Partners starts 2025 with three more UK IFA investments

To continue growing its UK presence

clock 16 January 2025 • 2 min read
Advertising regulator cracks down on misleading financial training YouTube ad

Regulation

Advertising regulator cracks down on misleading financial training YouTube ad

Offering investment training courses to become ‘the first millionaire in your family’

clock 15 January 2025 • 3 min read
FCA revokes Nottingham IFA's permissions after failure to submit returns

Companies

FCA revokes Nottingham IFA's permissions after failure to submit returns

Barkestone Associate’s website is still up and running

clock 14 January 2025 • 2 min read
Majority of advisers expect HNW clients to require further personalisation

Your profession

Majority of advisers expect HNW clients to require further personalisation

Feel their current solutions need to be upgraded

clock 14 January 2025 • 2 min read
Majority of IFAs have no plans to use AI in their practices

Technology

Majority of IFAs have no plans to use AI in their practices

Advisers divided on the pros and cons of AI

clock 14 January 2025 • 2 min read
'It's a challenging time': Advisers react to record gilt yield rises

Economics / Markets

'It's a challenging time': Advisers react to record gilt yield rises

Clients worried about a weakening UK economy

clock 13 January 2025 • 5 min read
The Adviser Incubator: Meet Chartered planner Anick Sharma

Your profession

The Adviser Incubator: Meet Chartered planner Anick Sharma

An inside look at The Verve Foundation’s programme

clock 13 January 2025 • 4 min read
FSCS declares Glasgow firm in default over pension and investment advice

Companies

FSCS declares Glasgow firm in default over pension and investment advice

Five complaints received

clock 10 January 2025 • 1 min read