Who really owns the digital client relationship? From ownership to orchestration

Wealth management has spent the last few years having a quiet argument. Who really owns the digital client relationship?  It's a debate I hear increasingly often across advisers, platforms, and technology firms, and it surfaced again at a recent industry roundtable with leaders from across the platform world. Advisers would naturally say the relationship sits with them. Platforms might argue it lies with whoever holds the assets. And a wave of fintech firms has assumed that whoever builds the best digital experience will ultimately become the client's financial home. But the truth ...