Third of advisers have lost 'substantial' assets in great wealth transfer – research

Baby boomers most likely to change adviser

Sophia Panayi
clock • 2 min read

A third of advisers have lost substantial assets due to generation attrition, according to research from Natixis Investment Managers.

The report – surveying 2,700 advisers in 20 countries – found 46% of advisers believed the great wealth transfer poses an existential threat to their business. Baby boomers (aged 62-80) were the most likely to have already moved, or plan to move, assets to a new adviser, with 66% stating this, whereas younger investors were more likely to stay the course, the research showed. Of the Gen X (age 46-61) investors surveyed, 48% said they planned to keep their assets in the same place. Meanwhile 50% of millennials (aged 30-45) were equally as likely to move their assets. Men were also s...

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