Advisers failing to respond to new client enquiries effectively

DSL carried out research in January and May 2024 including 170 advice firms, which has revealed that nearly a quarter of advice firms failed to respond to a new enquiry. "Many advisers fail to respond effectively to enquiries from potential clients, leading to disappointed consumers and reputational damage," the research found. The key findings of the research included that 23% of firms failed to respond to the enquiry in January and in May 20% did not reply; 19 firms failed to respond to either enquiry; the average response time was 23 hours in January, falling to 18 in May, and only...