Aviva platform flows sink by 9% in H1 2022

‘Market volatility’

Ayesha Venkataraman
clock • 2 min read

Aviva's adviser platform has seen its net flows down by 9% to £2.4bn in the first half of this year, as compared with £2.7bn in H1 2021, according to its latest interim results.

It said the reduced sales were due to "a combination of lower new business flows, reflecting current market volatility which has dampened investment activity, and a strong first half in 2021 which saw the benefit from pent up demand from savings accumulated in 2020". Aviva also reported that it was second by net flows in the adviser platform market, and its total platform assets under management (AUM) dropped by 7% to £40.3bn, from £43.1bn in the previous year. According to Fundscape, Aviva saw £1.38bn of net sales in the first quarter of 2022 - second only to Transact which brought i...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Advised clients want more personal investment communication

Advised clients want more personal investment communication

Four in ten say comms focused more on product than goals

Jenna Brown
clock 12 November 2026 • 3 min read
How economic abuse manifests itself in pensions, mortgages and protection

How economic abuse manifests itself in pensions, mortgages and protection

Second in a three part series

Shelley Read
clock 11 November 2026 • 5 min read
Celtic FP founder launches online admin platform for advisers

Celtic FP founder launches online admin platform for advisers

‘Developed by people who understand the industry’

Jenna Brown
clock 10 November 2026 • 2 min read