Paradigm Norton joins IFW as corporate member

Employee owned financial planning business

Jenna Brown
clock • 2 min read
Barry Horner: "We are excited to join the Initiative to delve deeper into the intricacies of wellbeing, learn from our peers and share our own learnings in collaboration."
Image:

Barry Horner: "We are excited to join the Initiative to delve deeper into the intricacies of wellbeing, learn from our peers and share our own learnings in collaboration."

Paradigm Norton has joined the Initiative for Financial Wellbeing (IFW) as its latest corporate member.

The IFW said Paradigm Norton, an employee-owned financial planning firm and Certified B Corporation, placed a strong emphasis on helping its clients achieve financial wellbeing.

Chief executive Barry Horner said: "Putting financial wellbeing at the centre of our service is a conscious and purposeful decision at PN. We have always believed our business is only successful if we are continuously improving the lives of our clients.

"We are excited to join the Initiative to delve deeper into the intricacies of wellbeing, learn from our peers and share our own learnings in collaboration."

Paradigm Norton joins alongside existing corporate members including Chadwicks Independent Financial Advisers, Kenwell Financial Planning and Higgins Fairbairn Advisory, independent Chartered Financial Planners.

Chadwicks was the IFW's first corporate member. Owner John Chadwick said he was keen to engage his advisory team: "We joined the IFW as a corporate member as we strongly believe in the need to promote financial planning together with how your money can be used to increase personal wellbeing.

"We find the cross-fertilisation of information, thoughts and ideas amongst the diverse range of IFW members to be very helpful in developing our awareness in this vital area. We are extensively involved in workplace financial education for both public and private sector employees and we have incorporated financial wellbeing into our events to complement financial literacy and this has been appreciated and valued by our event attendees."

Nick Marsh, CEO of the IFW, added: "It's gratifying to see financial planning businesses acknowledging the work we do here at the IFW and wanting to support us in promoting the need for change within the financial services industry.

"This momentum will accelerate the connection between how clients invest their money, aligning that activity with their personal goals with the objective of creating an improved sense of fulfilment, which can only help to build stronger, and more sustainable client relationships."

More on Your profession

How advisers can support clients through market volatility

How advisers can support clients through market volatility

‘Losses simply hurt more than gains feel good’

Sophia Panayi
clock 08 May 2026 • 3 min read
Feel Good Friday: Depledge founder to swim five-mile lake for Manchester homeless charity

Feel Good Friday: Depledge founder to swim five-mile lake for Manchester homeless charity

Raising money for Lifeshare

Professional Adviser
clock 08 May 2026 • 1 min read
Advising UK resident US citizens: A challenge worth embracing

Advising UK resident US citizens: A challenge worth embracing

Cross-border rules create a plethora of pitfalls

Tony Mudd
clock 08 May 2026 • 8 min read

In-depth

Standard Life/Aegon UK deal signals provider 'shrinkflation' as advisers await impact

Standard Life/Aegon UK deal signals provider 'shrinkflation' as advisers await impact

'Strategically smart, operationally delicate'

Isabel Baxter
clock 15 April 2026 • 7 min read
Are AI tools the new robo advisers?

Are AI tools the new robo advisers?

Reform not replacement

Laura Miller
clock 07 April 2026 • 8 min read
Advisers warned against 'cost-saving' exercises as FCA proposes ditching annual suitability requirement

Advisers warned against 'cost-saving' exercises as FCA proposes ditching annual suitability requirement

Changes offer an opportunity for more ‘meaningful’ advice

Sophia Panayi
clock 26 March 2026 • 4 min read