Majority of advisers not serving clients with less than £100k - Canada Life

Regulatory change and PI to blame

Sophie King
clock • 1 min read

More than half (57%) of financial advisers can no longer afford to take on clients with less than £100,000 in assets, research by Canada Life has found.

In a survey of 250 advisers, the life company found that regulatory change and increasing insurance costs has had a financial impact on their businesses. When asked what the minimum amount of assets it required to make it viable to take on a client, just one in six (16%) advisers said they would work with a client with less than £100,000. This is a significant drop from the half of advisers (50%) who said they would in 2014. Almost a third (27%), however, said they had no minimum amount of assets to take on a client.  What is more, around a third (35%) of advisers said they were chang...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Advisory businesses must 'step up' to attract and retain new blood

Advisory businesses must 'step up' to attract and retain new blood

Clearer pathway to profession needed

Jenna Brown
clock 04 February 2026 • 3 min read
Advice buy-side models have 'clear conflict of interest'

Advice buy-side models have 'clear conflict of interest'

SBG’s Cherrington on common pitfalls and a valuations ‘peak’

Isabel Baxter
clock 04 February 2026 • 5 min read
One in five consider financial advice to deal with turbulent times

One in five consider financial advice to deal with turbulent times

Almost a fifth of people are newly considering getting financial advice to help them feel more confident amid a less predictable, more uncertain world, according to research.

clock 03 February 2026 • 3 min read