More than 200 advice firms sign up to consumer DB transfer guide

PFS-backed

Sophie King
clock • 1 min read

More than 200 advice firms have signed up to the PFS-backed 'Gold Standard' for defined benefit (DB) transfer advice.

Earlier this month, the PFS-backed Pensions Advice Taskforce launched a consumer guide to help people better understand what to expect from regulated DB transfer advice. The guide, linked to an adviser code, is based on nine principles underpinning good practice when giving pension transfer advice. Advisers who adopt the code are required to display the Gold Standard badge. The Personal Finance Society (PFS) CEO (pictured) said: "The overwhelming response and support for the Gold Standard represents the cultural professionalism of the majority who are passionate about their profession...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Why human connection remains central in a digitally enabled advice sector

Why human connection remains central in a digitally enabled advice sector

'It is clear that the sector is moving through a significant period of transformation'

Tim Riseborough
clock 17 December 2025 • 3 min read
Why advisers shouldn't rush into private markets

Why advisers shouldn't rush into private markets

'There's only so long the hamster wheel can keep turning'

Justin Cash
clock 15 December 2025 • 4 min read
Adviser workload set to rocket ahead of IHT on pensions changes

Adviser workload set to rocket ahead of IHT on pensions changes

Large volumes of clients will need reviews of financial plans

Isabel Baxter
clock 15 December 2025 • 3 min read