FinoComp launches client data analysis team for advisers and platforms

'Deep-dive analysis of client behaviour'

Tom Ellis
clock • 1 min read

Fintech business FinoComp has formed a 'complex algorithms team' to analyse data across the financial advice sector to help firms understand their clients and their behaviours better.

The team - dubbed ‘FinCATs' - comprises five "deep mathematicians", three of whom are new hires, who will look at the client data of financial advice firms and platforms. The firm said both types of businesses could use its FinCATs service to analyse their client data for a number of purposes. FinoComp CEO Ray Tubman said platforms, for example, had the biggest sets of data and so, if they were to use the service, they could then assist advisers with the data analysis to help them further understand client behaviours. "It is that sort of evaluated service that platforms compete on," h...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Wrap/platforms

Alex Cowan-Sanluis: Platforms are hiding in the bell curve

Alex Cowan-Sanluis: Platforms are hiding in the bell curve

The bell curve of client banks

Alex Cowan-Sanluis
clock 07 September 2026 • 4 min read
Vanguard UK Platform Awards: The full shortlists revealed

Vanguard UK Platform Awards: The full shortlists revealed

VUKPA 2026 finalists

Professional Adviser
clock 27 July 2026 • 2 min read
AJ Bell platform AUA up 12% in Q3 to £121.5bn

AJ Bell platform AUA up 12% in Q3 to £121.5bn

Up 26% over the last year

Jenna Brown
clock 23 July 2026 • 2 min read