Vitality partners with Disney to launch 'Vitality Healthy Kids'

To launch in early 2018

clock • 2 min read

Vitality and Disney have collaborated to encourage families to be more active and to live healthier lives.

Vitality Healthy Kids inspired by Disney will encourage children to be more physically active, eat better and develop healthy habits by using Disney characters as inspiration. For Vitality members, there will be new incentives for families to lead healthier lifestyles, such as discounts at Disney Store and the chance to win Disneyland Paris experiences. Through the programme, families can gain free access to the 'Vitality Kids Zone', an online hub of health and wellbeing content. Vitality said this would use Disney characters such as Moana and Beauty and the Beast, and classics inc...

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