Standard Life eyes drawdown market share dominance as annuity sales drop

Jenna Towler
clock

Potential drawdown clients looking to keep their pension pot invested after April next year will be a "big target" for Standard Life, which earlier announced a near 60% drop in annuity margins for the first half of the year.

UK & Europe chief executive Paul Matthews said the insurer's drawdown product already had 30% of the market but added the business would make changes to take advantage of the Budget pension freedoms. However, he would not be drawn on the exact changes but said they were due in the early part of next year. He said the business was well placed to grow its drawdown market share. Matthews said: "The changes are a really good thing for customers. Locking people into low interest rates was not in their best interests. In the new year we will launch new things that will help retiring custome...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Income

UK borrowing costs rise as gilt yields surge to near 27-year high

UK borrowing costs rise as gilt yields surge to near 27-year high

30-Year gilt yields rose to highs last seen in 1998 on Monday

Linus Uhlig
clock 19 August 2025 • 2 min read
M&G's opens fixed term annuity to UK retail market after soft launch

M&G's opens fixed term annuity to UK retail market after soft launch

Prudential Guaranteed Income Plan backed by £128bn With-Profits fund

Jenna Brown
clock 22 July 2025 • 1 min read
Targeted support: FCA rules out specific annuity suggestions

Targeted support: FCA rules out specific annuity suggestions

Firms must signpost consumers to MoneyHelper’s annuities comparison tool

Jenna Brown
clock 30 June 2025 • 3 min read