Helm Godfrey targets corporate market with Truestone buy

Laura Miller
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Helm Godfrey has moved into the employee benefits space with its acquisition of Truestone Asset Management.

The deal will see Truestone's employee benefits team relocate to the City, and take Helm Godfrey's turnover for the combined business to over £7m. Truestone Employee Benefits was launched in 1986 to provide retirement benefits, flexible benefits, group risk and healthcare to small and medium sized businesses. All Truestone clients will move across to Helm Godfrey following the acquisition. Under the Helm Godfrey banner, the corporate adviser team will continue to be led by John Deacon, who joined Truestone as head of employee benefits in 2004 from Hymans Robertson. Deacon will j...

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