PFS president and chair Carla Brown joins the team in the studio to discuss how the Personal Finance Society is reshaping its role, reputation and support for advisers.
In this latest episode of Professional Adviser TV, Brown explains how the PFS' relationship with the Chartered Insurance Institute has been transformed, with what she described as a new operating framework replacing past tensions and allowing both boards to focus on member priorities rather than internal disputes. Brown also sets out why she believes chartered status is "essential" for advisers who want to build confidence with clients and professional connections, and how the PFS is modernising its qualifications framework and CPD to reflect changing learning styles, short form content ...
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