Author profile

Isabel Baxter

Isabel Baxter

Isabel Baxter is news editor at Professional Adviser, leading coverage of the UK financial advice, wealth management and retirement planning sectors. She is responsible for breaking news, industry analysis, features and interviews with leading figures across the adviser market. 

She joined Incisive Media in 2023 as a senior reporter, progressing to chief reporter before becoming news editor. Prior to Professional Adviser, she was a junior reporter at PAM Insight, covering the wealth management and private client sectors. 

Isabel has reported extensively on adviser succession, M&A activity, regulation, retirement planning, sustainable investing and other key developments shaping the advice profession.

She is part of the award-nominated Professional Adviser editorial team and won the Leading Platform Journalist award at the Vanguard UK Platform Awards 2026.

Connect with Isabel on LinkedIn here.

Articles by Isabel Baxter

Close Brothers partners with technology firm SEI for platform offering

Technology

Close Brothers partners with technology firm SEI for platform offering

Several CBAM employees to join SEI’s operations as part of agreement

clock 07 November 2024 • 1 min read
Multi-asset funds 'make much more sense' following CGT changes

Multi-Asset

Multi-asset funds 'make much more sense' following CGT changes

Advisers show their interest in a multi-asset fund approach

clock 06 November 2024 • 3 min read
One Four Nine Group makes first advice firm buy of 2024

Companies

One Four Nine Group makes first advice firm buy of 2024

National IFA has snapped up Nottingham-based Castlegate Capital

clock 06 November 2024 • 2 min read
Increased appetite for financial advice post-Budget

Your profession

Increased appetite for financial advice post-Budget

Bringing pensions into the IHT scope the main catalyst

clock 06 November 2024 • 2 min read
Advisers expect increased client allocations to emerging markets

Emerging Markets

Advisers expect increased client allocations to emerging markets

Emerging and frontier markets will outpace growth in developed markets, study shows

clock 05 November 2024 • 1 min read
Platforms and MPS providers 'do want to raise standards'

DFM & Model Portfolios

Platforms and MPS providers 'do want to raise standards'

Need to be ‘mindful of putting the client first’

clock 05 November 2024 • 3 min read
Mattioli Woods snaps up Cullen Wealth

Companies

Mattioli Woods snaps up Cullen Wealth

Companies House filings outline pre-Budget swoop

clock 04 November 2024 • 2 min read
Wealth firm declared in default by FSCS over pensions advice

Companies

Wealth firm declared in default by FSCS over pensions advice

One complaint upheld against Intelligent Wealth Management Partnership

clock 01 November 2024 • 1 min read
7IM acquires Rockhold Asset Management to expand MPS proposition

DFM & Model Portfolios

7IM acquires Rockhold Asset Management to expand MPS proposition

MPS offering will now have more than £10bn under management

clock 01 November 2024 • 2 min read
Considering client emotions: Dealing with post-Budget anxiety

Your profession

Considering client emotions: Dealing with post-Budget anxiety

Advisers need to understand client emotions during 'turbulent times'

clock 01 November 2024 • 4 min read