FCA study: 40% of people trust financial advisers

Fewer feel financial firms 'honest and transparent'

Tom Ellis
clock • 1 min read

Four-in-ten people have told the regulator they trust regulated financial advisers, according to the Financial Conduct Authority's (FCA) Financial Lives survey.

The FCA interviewed 13,000 people about their personal finances and found just 39% of people say they trust financial advisers to act in the best interest of their clients, although the figure slightly differs in rural and urban areas. Adults in rural areas are more trusting of advisers, with 44% saying they believe they act in the best interests of their clients, while this figure drops to 38% for those in urban areas. These figures compare to the 40% of respondents who said they were confident in the UK financial services industry. One-third (31%) said they feel financial firms are ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Regulation

The impact of the Overseas Fund Regime explained

The impact of the Overseas Fund Regime explained

Initially covers UCITS funds issued in most EU and EEA member states

Mark Rendle
clock 18 August 2025 • 3 min read
Viewing Consumer Duty through the vulnerability lens

Viewing Consumer Duty through the vulnerability lens

Clients can be vulnerable in many ways

Mark Sanderson
clock 14 August 2025 • 4 min read
Why the FCA's data request demands more than compliance

Why the FCA's data request demands more than compliance

Shift towards data-driven regulation arrives at a 'pivotal juncture'

Claire Cherrington
clock 31 July 2025 • 4 min read