Rewriting the rules of engagement: Innovating for the future of wealth and financial advice

‘Hyper-personalisation and fintech disruptors are reshaping financial advice’

clock • 3 min read

The next generation of investors is even more diverse and digital-first, and their expectations won’t be met with legacy models, writes Sneha Shah

As significant amounts of assets change hands in the Great Wealth Transfer, financial institutions face a defining moment: evolve or risk becoming irrelevant. The next generation of investors is even more diverse and digital-first, and their expectations won't be met with legacy models. Technology is already rewriting the rules of wealth, so the industry must rethink how to engage, advise, and innovate. Hyper-personalisation and fintech disruptors are reshaping financial advice. But the real challenge isn't just about adopting new tools—it's also about reimagining for whom wealth m...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Evelyn Partners exits employee benefits arm to 'refocus on wealth management'

Evelyn Partners exits employee benefits arm to 'refocus on wealth management'

Howden to acquire Evelyn Partners Financial Services

Sahar Nazir
clock 11 November 2025 • 3 min read
Autumn Budget 2025: HNW clients rush to use tax allowances ahead of Budget

Autumn Budget 2025: HNW clients rush to use tax allowances ahead of Budget

‘We urge the chancellor to leave pensions alone’

Professional Adviser
clock 11 November 2025 • 1 min read
One Four Nine Portfolio Management surpasses £800m in AUM

One Four Nine Portfolio Management surpasses £800m in AUM

As firm expands investment team

Sahar Nazir
clock 10 November 2025 • 2 min read