Financial advisers' crucial Consumer Duty second pillar role

Price and value: Helping clients navigate the financial maze

clock • 4 min read

Stephen Mitchell explores the second pillar of Consumer Duty, price and value, and says advisers have a "crucial" role to play...

In today's complex financial landscape, consumers rely heavily on financial advisers to navigate the intricate web of investment options, retirement planning, and wealth management. The responsibility of these advisers extends beyond mere recommendations; it encompasses a deeper commitment to consumer welfare, encapsulated in the second pillar of Consumer Duty: price and value. Price vs. value Consumer Duty goes beyond the simplistic approach of choosing the cheapest product or service. While cost-conscious decisions are important, an effective assessment of price and value requir...

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