Andrew Goodwin: Consumer Duty and good outcomes - hope springs eternal

'In the spirit of Freeman John Dyson, let's not give up hope just yet'

clock • 4 min read

Consumer Duty should hammer home the message that the days of a one-size-fits-all approach to advice are well and truly over, says Andrew Goodwin

The name Dyson is nowadays most likely to conjure up images of vacuum cleaners. As someone with a modest background in number-crunching, I instead prefer to think of mathematician and theoretical physicist Freeman John Dyson. A member of Princeton's illustrious Institute for Advanced Study, Dyson came up with all sorts of amazing scientific ideas during his 96 years. His contributions spanned disciplines including astrophysics, quantum field theory, engineering, biotechnology and interstellar travel.  Of all his wonderful outputs, though, my favourite is nothing more than a pithy quot...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Consumer Duty

Firms continue to face Consumer Duty board reporting challenges

Firms continue to face Consumer Duty board reporting challenges

Need for further clarity and standardised templates, CII report finds

Isabel Baxter
clock 26 September 2025 • 2 min read
Two years of Consumer Duty: The best of times, or the worst of times?

Two years of Consumer Duty: The best of times, or the worst of times?

‘Now that we are two years in, we can begin to look back and reflect’

Sandy McGregor
clock 20 August 2025 • 6 min read
Consumer Duty has 'not gone far enough' in advice profession

Consumer Duty has 'not gone far enough' in advice profession

Firms called to be ‘more aggressive’ in their innovation

Sahar Nazir
clock 06 February 2025 • 2 min read