Image:
Louis Williams: "We may have misperceptions of risk tolerant investors."
Why is it that risk tolerant investors panic and sell investments when faced with real investment loss? Asks Louis Williams. This is a question that has troubled financial planners for many years and inconsistent behaviours have caused the investment process to breakdown and consequently damage planner-investor relationships. So, how can we help these investors?
Firstly, we may have misperceptions of risk tolerant investors. Their attitudes to risk show that they do not hold negative beliefs towards uncertainty in investment returns, therefore we perceive them...
To continue reading this article...
Join Professional Adviser
- Unlimited access to real-time news, industry insights and market intelligence.
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters.
- Make smart business decisions with the latest developments in regulation, investing retirement and protection.
- Tap into our community intelligence through our regular Pro Adviser poll.
- Be the first to hear about our events and awards programmes.
