Ola Abdul: To switch or not to switch platforms? That is the question

For generations, choosing a current account was akin to choosing which football team to support. You picked once and stuck with it - and, while many may have spent a lifetime rueing their choice, switching was unthinkable. Until 2013 that is, when the Current Account Switch Service was introduced. Since then more than four million people have successfully switched current accounts, with the scheme simultaneously offering greater choice to consumers and injecting transparency and competition into the market. Clearly, of course, the investment management market is much more complex than...