Advisers are reporting more engagement from clients under the age of 40 as firms increase the use of digital communication tools, according to Dynamic Planner.
The firm's Advice 2025 study found that nine in ten advice businesses have taken on more clients under 40 than in previous years, while two-thirds said they were receiving more enquiries from younger consumers. Half of firms now communicate with clients through a digital portal or app, and about one in three have rolled out client-facing mobile applications that allow customers to check financial plans and investment progress. Dynamic Planner said the findings show a shift in how advice is delivered to younger "digital native" clients. Advisers under 35 were most likely to "make it...
To continue reading this article...
Join Professional Adviser for free
Signup and gain exclusive members-only insights
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes
