Aviva scraps final additional charge on adviser platform to offer single, transparent fee

Move to remove ETI charges aligns with Consumer Duty

Sahar Nazir
clock • 2 min read

Aviva has removed the final additional charge on its adviser platform, eliminating fees on exchange traded instruments (ETI).

The change means all clients on the Aviva Adviser Platform will now be subject to a single, all-inclusive platform fee with no extra charges for trading, wrappers, or administrative services. The insurer said the change is designed to simplify pricing, support advisers with clearer cost structures, and align with the principles of Consumer Duty by making value for money easier to assess and explain to clients. Advisers using the platform will now face no charges for trading ETIs, administering self-invested personal pensions, drawdown, rebalancing, or switching funds. The platform als...

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