Hybrid advice providers lack focus on protection and savings

No single provider offers the full hybrid advice journey

Isabel Baxter
clock • 1 min read

Significant gaps remain around protection and savings when it comes to the hybrid advice market, a new study shows.

According to AdviserSoftware.com, a division of the Financial Technology Research Centre (FTRC), hybrid advice providers invested the most amount of time and resources in markets such as the pre, at, and post-retirement. Meanwhile, income protection, buying a home, mortgage protection, and family protection emerged as some of the areas least evolved to date. This includes protection and savings where the most significant advice gaps remain. The study also noted that there is currently no provider that offers the full hybrid advice journey. Obtaining over 6,300 data points, the Advi...

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