Loyal North adds £40m in client funds with buy out of Kent advice firm

The deal aims to help Loyal North expand in the South East

Isabel Baxter
clock • 1 min read

Loyal North has acquired advice firm Paul Wallis Financial Solutions (PWFS) to increase its presence in the South East.

Kent-based PWFS has been in business for over 13 years and will join Loyal North's regional firm H&D Financial Planning. The deal is expected to bring Loyal North, which currently manages £1.5bn in client wealth, an additional £40m of client funds to its group. PWFS principal Paul Wallis will join H&D as a senior financial planner and will continue to deliver financial planning to his clients. He said: "We have always believed in putting our clients first, and that is why H&D, combined with the personalised and regionalised approach of Loyal North was the perfect fit for us. "As...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Dyer Baade & Company's Daniel Baade: £500m-£2bn AUA firms key battleground in wealth M&A's next phase

Dyer Baade & Company's Daniel Baade: £500m-£2bn AUA firms key battleground in wealth M&A's next phase

Fewer but better buyers

Daniel Baade
clock 13 October 2026 • 3 min read
Advice fintech on partnering with providers to target mass market

Advice fintech on partnering with providers to target mass market

Whistle looks at closing advice gap

Sophia Panayi
clock 13 October 2026 • 3 min read
Advisers urged to remain 'alert' as LPA financial misconduct complaints rise

Advisers urged to remain 'alert' as LPA financial misconduct complaints rise

Alleged LPA financial misconduct complaints rose to almost 12,000

Sophia Panayi
clock 12 October 2026 • 3 min read