Misconceptions 'significant' hurdles to protection engagement

Findings from the Association of Mortgage Intermediaries

John Brazier
clock • 2 min read

There are significant issues to be addressed around communication and consumer misconceptions when it comes to protection products, according to the Association of Mortgage Intermediaries (AMI).

The AMI's third annual Viewpoint report - published yesterday (3 November) and produced in conjunction with Royal London and Legal & General -  found there are several key areas of improvement before the mortgage industry sees greater engagement with protection. Research conducted among 3,000 UK adults and over 250 advisers found that among other areas of concern - including barriers to accessing protection and expectations among both advisers and consumers - communication on protection products remains a hurdle. AMI found that one fifth (19%) of protection policyholders have never re...

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