'Distribution remains key': Advisers and experts react to Aviva's purchase of Succession Wealth

'Distribution remains key to providers'

Julia Bahr
clock • 5 min read

Aviva has acquired national IFA Succession Wealth for £385m in a huge deal for the life company as it targets growth and greater distribution in the market.

Aviva said the deal would accelerate its ability to offer high-quality financial advice to 6 million of its workplace and individual pension and savings customers. PA spoke to advisers and market experts about their views on the acquisition. Asked why life providers are returning to advice, Scott Gallacher says it is simply about securing distribution and retaining assets. In fact, he adds, in Aviva's own press release, the third key point they made was that the deal "enables Aviva to retain more of the c.£6 billion of pension and heritage assets that leave to be invested with competi...

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