Why advisers say Consumer Duty will help vulnerable clients

Advisers say client communications and outcomes need to be bespoke

Julia Bahr
clock • 6 min read

There are significantly more vulnerable adults across the UK than there were before the Covid-19 pandemic, Julia Bahr finds. Advisers are hopeful Consumer Duty will make it easier to help them

There are about 28 million financially vulnerable adults living in the UK, according to data published by the Financial Conduct Authority (FCA) last year. Before the pandemic struck, that figure was less than 4 million the data also showed. The regulator determines vulnerable customers as those who need special consideration due to health, life events, financial resilience, and capability. Chapters Financial Chartered financial planner Keith Churchouse says the issue of vulnerable clients has been a significant topic in recent times and heightened further by the real effects of the...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Feel Good Friday: One Four Nine Group raises £40,500 for charity partner

Feel Good Friday: One Four Nine Group raises £40,500 for charity partner

Firm picks three new charity partners for 2026/27

Professional Adviser
clock 24 April 2026 • 1 min read
Deal Dive: 2026 kicks off with a slower start

Deal Dive: 2026 kicks off with a slower start

Deals announced in Q1 2026

Isabel Baxter
clock 24 April 2026 • 3 min read
What Justin Bieber is telling you about your clients

What Justin Bieber is telling you about your clients

‘In our world, success, true success, is delivering someone to their goal’

Chris Justham
clock 22 April 2026 • 2 min read