PA360: It's time for advisers to learn 'TikTok language'

Speaking at PA360

clock • 2 min read
PA360: Advisers need to rethink their language to approach young generations
Image:

PA360: Advisers need to rethink their language to approach young generations

Advisers must adapt to serve the next generation of potential clients and even learn the language of TikTok to address the business challenges of intergenerational wealth transfer, delegates at PA360 heard today (7 October).

Schroders head of UK intermediary solutions Gillian Hepburn highlighted the importance of implementing a new way to approach younger generations during her presentation at the conference. Young people...

To continue reading this article...

Join Professional Adviser

 

  • Unlimited access to real-time news, industry insights and market intelligence.
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters.
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection.
  • Tap into our community intellignece through our regular Pro Adviser poll.
  • 
 Be the first to hear about our events and awards programmes.

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Black employees are the least likely to report equal recognition at work relative to their colleagues, according to the report.

Black employees heavily discriminated against within financial services industry

Half (52%) of black employees in the financial services industry have said they do not have equal opportunities at work, according to a new survey from reboot. and Coleman Parks.

Elliot Gulliver-Needham
clock 28 October 2021 • 3 min read
SJP committed to helping its 'partners' become Net Zero by 2035.

SJP commits to 'climate positive' operations by 2025

Four climate targets

clock 22 October 2021 • 2 min read
A financial planning panel from PA360, chaired by NextWealth MD Heather Hopkins (right).

Watch: Highlights from PA360

PA's conference heads North on 8 December

Professional Adviser
clock 22 October 2021 • 1 min read