Reassured launches protection advisory service

New propositions

John Brazier
clock • 2 min read

Life insurance broker Reassured has launched an advice service to complement its existing direct-to-consumer model.

As part of the company's expansion plans, the new service will be offered through the Reassured Advice subsidiary, alongside its direct offering model that recently surpassed one million customers covered. Former LifeSearch protection advice specialist Amanda Curwood has been appointed to lead Reassured's protection advice proposition. She has been joined by Lucy Brown who will be responsible for handling day-to-day interactions with insurer partners. Brown will report to Phil Jeynes (pictured), who has seen his role at Reassured expand to become director of corporate strategy, respon...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Protection

Why product providers need autonomy on policy admin systems

Why product providers need autonomy on policy admin systems

What's holding providers back from achieving autonomy?

Professional Adviser
clock 17 October 2025 • 4 min read
Life cover planning: The changing landscape of protection for IHT

Life cover planning: The changing landscape of protection for IHT

'The world of protection advice is changing'

Naomi Greatorex
clock 16 September 2025 • 4 min read
Ipipeline expands Advanced Underwriting tool to whole of market

Ipipeline expands Advanced Underwriting tool to whole of market

Three further providers set to join

Jaskeet Briah
clock 01 September 2025 • 1 min read