The Financial Conduct Authority (FCA) is under increasing pressure to tackle Google ad scams as the sector pleads with it to act more swiftly to stop scammers targeting victims.
Many professionals from the financial services sector have recently taken to Twitter to vent their frustration towards the regulator for not doing enough to tackle the issue. Professional fixed income investor and campaigner Mark Taber, who is in daily contact with the FCA and campaigns against Google scams, told Professional Adviser that it has shown "little appetite" in going after the advertisers themselves. However, because of European legislation, platforms like Google cannot be held accountable for such scams and other liabilities that other publishers would be and so the FCA ...
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