Advisers optimistic on year ahead in spite of Covid-19 - Standard Life

96% optimistic about next 12 months

Jenna Brown
clock • 2 min read

Advisers remain upbeat about their firm’s potential over the next 12 months despite the coronavirus pandemic and resulting economic downturn, according to a Standard Life survey.

The provider's bi-annual adviser survey found 96% are optimistic about their firm's future prospects and 95% are upbeat on the security of their job in the coming year. Some 85% on the 250 advisers polled in May and June said they were positive about new business prospects and taking on new clients during the year ahead. Two-thirds (67%) were positive about the economic outlook post-lockdown, with many saying they had made a shift to digital as a result of the Covid-19 pandemic measures. When compared to how their business operated before the pandemic, more than eight in ten (83%) ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

AI opportunity or dotcom déjà vu?

AI opportunity or dotcom déjà vu?

Experts tell Professional Adviser where they see long-term value in AI

Sahar Nazir
clock 19 January 2026 • 3 min read
Fintel buys Pearson Ham pricing data business in £11m deal

Fintel buys Pearson Ham pricing data business in £11m deal

Acquisition expected to generate revenue of £2.6m

Sahar Nazir
clock 19 January 2026 • 2 min read
Editor's view: Headlines from the Scottish Budget

Editor's view: Headlines from the Scottish Budget

The editor's Friday Night Takeaway from 16 January

Jen Frost
clock 16 January 2026 • 2 min read