National IFA acquires London-based Addidi Wealth

WIFA winner

Sophie King
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Anna Sofat: “Currently, around 90% of female clients say that they feel underrepresented and unsupported by the financial industry as a whole."
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Anna Sofat: “Currently, around 90% of female clients say that they feel underrepresented and unsupported by the financial industry as a whole."

Addidi Wealth has been acquired by national financial advice firm Progeny as it focuses on growing its wealth advisory service for women.

As part of the move, London-based Addidi will offer an expanded range of expertise, including legal and tax advice. Addidi chief executive officer Anna Sofat (pictured), who approached the firm for...

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