Enhanced annuity sales rise as standard rates hit rock bottom - report

Jenna Towler
clock

Annuity rates are at their lowest level for almost two years, but the proportion of enhanced contracts sold is increasing, according to the latest IRESS At Retirement report.

The report analysed data from more than 150,000 advised annuity cases. It found the average standard single life annuity rate had fallen from 4.89% to 4.86% in the last month. The rate is down 56 bps on the average rate a year ago (5.42%). IRESS said this is the lowest average rate since at least June 2013. The figures echo statistics released last week by Moneyfacts which pointed to falling consumer demand due to pensions freedom and choice as well as falling gilt yields. However, the proportion of enhanced annuities sold in the last quarter increased to 35% compared to 30% in ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Income

L&G forecasts annual annuity volumes to more than double to £20bn by 2034

L&G forecasts annual annuity volumes to more than double to £20bn by 2034

To launch blended annuity drawdown product next year

Jenna Brown
clock 23 October 2025 • 4 min read
Number of retirees 'shopping around' for annuities reaches record high

Number of retirees 'shopping around' for annuities reaches record high

Two-thirds of annuities were finalised after customers shopped around for best rates

Jasmine Urquhart
clock 16 October 2025 • 2 min read
The role of annuities: 'Placing the onus on savers to act autonomously is improvident'

The role of annuities: 'Placing the onus on savers to act autonomously is improvident'

'Savers have reacted positively to this so-called "flex-then-fix" approach'

Matthew Morris
clock 24 September 2025 • 3 min read