Advisers raise 'systemic mis-selling' risk of simplified advice models

Jenna Towler
clock • 2 min read

Advice firms have raised fears over "systemic mis-selling" through simplified advice and said ongoing regulatory uncertainty has stifled market developments, according to the Financial Conduct Authority (FCA)

The regulator's latest thematic review found many firms had not developed a simplified advice model due to concerns about suitability standards and fears over automated advice processes. It added advisers were also worried about "systemic mis-selling". "Firms are concerned that automated advice processes providing personal recommendations could result in systemic mis-selling if parts of the process produce unintended, unsuitable recommendations for certain groups of customers," the report explained. "This led many firms to include significant compliance and mis-selling liability co...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Regulation

FCA brings ESG ratings providers under scope for first time in 'sensible evolution'

FCA brings ESG ratings providers under scope for first time in 'sensible evolution'

Authorisation required from June 2028

Michael Nelson
clock 03 November 2026 • 3 min read
Treasury Committee flags potential bank tax Budget leak to FCA and Treasury

Treasury Committee flags potential bank tax Budget leak to FCA and Treasury

Dame Meg Hillier pens letter after Bloomberg article went live at 10:45am

Isabel Baxter
clock 29 October 2026 • 3 min read
FCA deputy CEO confirms simplified advice rules will  be published 'soon'

FCA deputy CEO confirms simplified advice rules will be published 'soon'

Sarah Pritchard speaks at the Investment Association Annual Dinner

Sophia Panayi
clock 22 October 2026 • 2 min read