Watchdog rejects claims management ad gripe

clock •

The Advertising Standards Authority (ASA) has rejected a complaint that an advert for a claims management firm was misleading, after consumer bodies have warned against the firms.

The complainant said Claim For Refunds' ad, in which it said it charged no upfront fees and could settle claims involving payment protection insurance (PPI) mis-selling in three weeks, was misleading. ASA adjudicators said Claim For Refunds charges consumers a £1 refundable deposit upfront, but said this is a "gesture of goodwill" and as it is refundable does not constitute an upfront fee. The watchdog also said Claim For Refunds did not claim all cases were settled in three weeks, and said the firm has provided evidence to the Ministry of Justice in the past demonstrating it has solv...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Advisers urged to remain 'alert' as LPA financial misconduct complaints rise

Advisers urged to remain 'alert' as LPA financial misconduct complaints rise

Alleged LPA financial misconduct complaints rose to almost 12,000

Sophia Panayi
clock 12 October 2026 • 3 min read
News editor's view: Taxing questions for advisers

News editor's view: Taxing questions for advisers

The news editor's Friday Night Takeaway from 9 October

Isabel Baxter
clock 09 October 2026 • 2 min read
Why the new chancellor must rebalance growth and consumer protection

Why the new chancellor must rebalance growth and consumer protection

'Healy should re-empower the FCA to unleash the full potential of Consumer Duty'

James Daley
clock 09 October 2026 • 3 min read