Bright Grey launches iPhone app

clock

Bright Grey has launched ‘Bright Touch', a free iPhone app that allows advisers to access product information.

The app gives detailed cover information for the provider's personal and business protection menus. Advisers can also access interactive objection handling tools, information and videos on Bright Grey's Helping Hand service and a list of FAQs. Roger Edwards, proposition director with Bright Grey said: "We deliberately didn't include a facility to do real time quotes as advisers have told us they would prefer to do that from their desk. "Where this app really stands out is in front of clients when handling objections. Advisers will be able to create a profile for their customers there ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Marketing

Aviva launches protection hub for advisers

Group protection and health

Adam Saville
clock 04 October 2019 • 1 min read

Shift in employer focus on employee benefits - Cigna

Employers are increasingly looking for a employee benefits provider offering an easy to use service for employees.

clock 21 February 2012 •

Understanding family life is key to protection - Aviva

Old traditions such as Sunday dinner and playing board games are still at the heart of family life, according to research from Aviva.

clock 20 February 2012 •