Ascentric to roll out Hargreaves-style direct offering in Q1

clock

Ascentric is launching a direct-to-consumer (D2C) platform for adviser clients early next year.

The proposition, set for roll-out in Q1, will mimic Hargreaves Landsdown by offering a direct platform service to adviser clients. Advisers will be able to embed the D2C version of the wrap, which is being been developed by IFDL, into their websites. Initially consisting of a basic offering allowing investors to buy a SIPP, ISA or GIA, a second phase will offer more sophisticated web pages and tools to help clients with investment selections.  "This is very similar to the Hargreaves model," said Ascentric managing director Hugo Thorman (pictured). "Hargreaves is first and foremost ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Wrap/platforms

Alex Cowan-Sanluis: Platforms are hiding in the bell curve

Alex Cowan-Sanluis: Platforms are hiding in the bell curve

The bell curve of client banks

Alex Cowan-Sanluis
clock 07 September 2026 • 4 min read
Vanguard UK Platform Awards: The full shortlists revealed

Vanguard UK Platform Awards: The full shortlists revealed

VUKPA 2026 finalists

Professional Adviser
clock 27 July 2026 • 2 min read
AJ Bell platform AUA up 12% in Q3 to £121.5bn

AJ Bell platform AUA up 12% in Q3 to £121.5bn

Up 26% over the last year

Jenna Brown
clock 23 July 2026 • 2 min read