Aberdeen Platform Awards 2011: The winners and judges' comments

Katrina Lloyd
clock

The winners of the Aberdeen Platform Awards 2011 were announced at a glittering awards ceremony in London last night.

Best direct-to-customer platform Winner: Hargreaves Landsdown Highly commended: Fidelity This is a sector that is expected to expand following the RDR. Fidelity has an exceptional proposition, which is hard to beat. However, according to the judges, the winner is simply a phenomenal proposition that is the benchmark for all to follow. This platform makes it fun to invest and is massively easy to use. They send lots of information without pressuring the customer too much. Their best advocates are their users.   Best institutional platform Winner: Cofunds This is a new ca...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Wrap/platforms

Clive Waller on platforms sector change and a new sponsor for the Vanguard UK Platform Awards

Clive Waller on platforms sector change and a new sponsor for the Vanguard UK Platform Awards

The Vanguard UK Platform Awards in association with The Platforms Association

Clive Waller
clock 04 March 2026 • 2 min read
Vanguard to sponsor UK Platform Awards

Vanguard to sponsor UK Platform Awards

Professional Adviser continues as media partner

Professional Adviser
clock 04 March 2026 • 1 min read
Perspectives on platforms and progress – past, present and future

Perspectives on platforms and progress – past, present and future

'Platform providers need as much input as they can get if they want to stay ahead of the curve'

Steve Andrews
clock 19 February 2026 • 4 min read