Beware: Massow returns to take your trail commissions

Katrina Lloyd
clock •

Ivan Massow, the entrepreneur who once ran the UK's 10th largest advice firm, is mounting a direct challenge to IFAs with a new online service to help consumers slash ongoing commission they pay for advice they no longer receive.

Paymemy.com, which launches today and is run by FSA-authorised Massow's Ltd, will rebate 80% of ongoing commissions to customers, while keeping 20%. Customers of Paymemy.com simply have to provide their policy details online and complete a form authorising Massow's to contact their product provider to find out how much trail commission is being taken from their policy. The commission will then be paid to Massow's as agent and not their current adviser. Massow launched the scheme by talking to a number of National newspapers over the weekend. He said he is targeting the estimated 10 ...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

Women in Financial Advice Awards 2026: Winners' gallery

Women in Financial Advice Awards 2026: Winners' gallery

Championing women in advice and financial services

Professional Adviser
clock 05 November 2026 • 1 min read
Women in Financial Advice Awards 2026: All the winners revealed!

Women in Financial Advice Awards 2026: All the winners revealed!

WIFA 2026 awards were presented at a gala dinner on 4 November

Professional Adviser
clock 05 November 2026 • 12 min read
It's a family affair: How advisers can close the participation gap

It's a family affair: How advisers can close the participation gap

Small changes to everyday conversations and meetings that make the biggest difference

Jenny Davidson
clock 04 November 2026 • 4 min read