AMII calls for more to take IF7 exam

Speaking at the AMII annual conference Michael Payne, general secretary of AMII, said: "A dilemma our industry faces is, on an individual basis, our customers trust us, they wouldn't buy off someone they didn't, however we are not just individual practitioners. "We are part of the financial services industry. In the public's mind, in the media and the Government and regulators, we are in the same basket as bankers and those who miss sold endowments. "Reality and perception are not all the same and if we want insurance to be perceived as a profession, rather than a job, then we must de...