Advisers buck trend of falling IP sales - Swiss Re

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Income protection (IP) sales have continued to slide despite an overall rise in the volume of term assurance products sold, according to Swiss Re.

However it appears advisers are growing in confidence with the product as the IFA and independent distribution channel was the only one to see growth in IP business. The reinsurer's annual Term & Health Watch report found that new sales of individual term assurance, critical illness (CI) and whole of life policies increased in 2010. Whole of life policies grew 16.8% to 371,467 (from 318,078 in 2009) while CI was largely static, growing just 0.8% to 534,561 (from 530,214). And Swiss re noted that despite mortgage lending decreasing further during 2010, term business increased 2.2% t...

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