Big brand insurers sign multi-ties with Barclays

AXA, Friends Provident, Legal & General, Norwich Union, Prudential and Standard Life are still in the process of signing contracts with the banking group, says Emma Rees, spokeswoman at Barclays, so the firm will not at this stage declare which products from which firms are being offered to consumers. According to Rees, Barclays’ advisers will be given a choice of “more firm in each product” but the high-street bank does not intend to offer all products from all six life insurers, so the branch advisers can concentrate on giving advice. This is so far the first such multi-tie arrangem...