Hybrid advice models to tackle lack of investor confidence

Number of firms in the hybrid space expected to grow near-term

Julia Bahr explores the growing world of hybrid advice and outlines why it fits people that lack investment confidence...

There are 9.2 million people in the UK who own some form of long-term saving or investments but are not receiving financial advice due to lack of confidence in their investment knowledge, according to a research report published by Boring Money earlier this year. BestInvest managing director Jason Holland said this was a target market hybrid services could help by supporting clients in an accessible way through the use of technology combined with someone knowledgeable and helpful. "There are people who do not seek out traditional face-to-face advice, either because of the perceived co...

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