Generation game: What are advice firms looking for in potential recruits?

Part 1 of a two-part investigation

Hannah Godfrey
clock • 4 min read

Brains, a willingness to learn and the desire to work as part of a team are key qualities firms are looking for as they seek to identify the next generation of financial advisers, writes Hannah Godfrey

Does the scarcity of new recruits being drawn to the world of financial advice represent a genuinely existential threat to the sector?   Is yours one of the Best Adviser Firms to Work for? Put your business in the running for PA's annual survey here   Studies have suggested, after all, that more than a third of existing advisers plan to retire in the next deacde - a worrying number given the UK market has already shrunk from some 250,000 advisers in 1988 to around a tenth of that number today.   More positively, however, the government's approval of a Financial Adviser Appren...

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